Keep reading for general examples of services I provide. Explore more of my previous work in my portfolio or at my science communications and policy consulting company’s website.
“Thank you for your passion and enthusiasm. It is an absolute pleasure to work with you.” – A happy client
White papers and case studies
“Sheeva is not only a solid writer. She’s someone that can be thrown into a topic, understand it immediately, and deliver quickly. I have worked with Sheeva on a variety of projects from 2,000-word white papers examining the Information Technology industry to 150-word excerpts about esoteric networking protocols. Every time, she’s come through for us — even in a pinch.” — Marketing Director, IT Education Website
I ghostwrite informative, persuasive, research-backed white papers and case studies for clients to inform key stakeholders about a subject and generate interest; persuade; and drive decision-making and action. White papers tend to be primarily informational and persuasive in nature, while case studies tend to showcase a problem and how it was solved.
Here are a few examples of my work in this space:
- I co-authored a policy brief / case study about low-cost, in-school dental services for California kids. (I also helped with the graphic design of this paper – check out the infographic of happy, healthy teeth on page 7!)
- I ghostwrote a white paper for Kaplan Medical comparing M.D. vs. D.O. paths for doctors.
- I ghostwrote a technical white paper on using big data in commercial real estate portfolios.
- I ghostwrote a case study in the financial technology (FinTech) space about a microlending software solution.
I have written white papers, case studies, policy briefs, and more, for healthcare, government, supply chain executives, members of Congress, and other influential audiences. I enjoy the challenge of communicating a complex, highly technical subject to non-experts to drive action.
“I’ve had the pleasure of working with Sheeva Azma on multiple writing projects geared towards healthcare academics. She [translates] highly technical material into content that is both informative and enjoyable to read.” — Senior Marketing Manager, Fortune 500 Company
I write white papers and case studies for clients at the intersections of health, policy, science, technology, finance, and business. For more info, contact me.
Strategy-informed text, audio, and video creation and editing
“I am so happy that I was able to work with Sheeva on polishing my biosketch for a grant. Throughout the process, she asked excellent questions, and had great ideas and revisions to contribute. Regardless of how my grant scores, I would love to work with her again!” — Scientist at a Major University
I’m a content writer and copywriter who is a multimedia journalist, published scientist, and former DC insider. I wrote a book called SCIENCE X MARKETING about bridging these different worlds. I love applying my research and communication skills to write authoritative blogs, articles, and advertisements. I’ve written and edited everything from talking points to policy memos to tweets to entire books.
Here are some examples of my work in this space:
- Ghostwritten blog about scientific service models for PPD (part of Thermo Fisher Scientific)
- Health journalism piece on racism and Long COVID for Patient Safety Movement Foundation, which was accepted to NPR’s Shots Blog, but later pulled because there was too much news happening (!) in August 2021.
- Scientific fact-checking and script editing for YouTooBio’s video explainer on RT-PCR.
- Interviewing fired federal workers and others for the Fancy Comma “Defunded Science Series” — I scheduled and conducted interviews, edited them, and made them into longform video content on YouTube and shortform social media content on Instagram.
“If you hire Sheeva, she will bring life to your project, and she will make it perfect and beyond what you never thought was possible.” — Steeve Simbert
Feel free to reach out to see how I can help you.
Strategic communications
“Sheeva thinks outside the box and has an open mind for uncommon solutions.” — Connell Wise, D.Div, Connell Wise & Associates, LLC
Strategic communications is more than just writing press releases, though I’ve done plenty of that (see one I wrote in the healthcare space as an example). Strategic communications is all about goal-oriented communication for impact.
I’ve written the book on applying public relations in science communication. I apply my expertise in journalism, marketing, and politics to help people do more with less and work smarter, not harder. Get in touch!
Political messaging: content creation, digital strategy, speeches and talking points
“Sheeva…created great content and a personal messaging strategy that appealed with voters across the Commonwealth on both sides of the aisle…I strongly recommend Sheeva’s work and can confidently say she was a valuable asset to our organizing program.” — Digital Content Assistant, John Fetterman for US Senate
I’m a huge politics nerd: I’ve been working on political campaigns since I was 16, and I’ve interned in the US Congress. In the 2022 midterm elections, I helped win two US Senate “toss-up” campaigns through my work in voter outreach, digital media strategy, and digital field organizing. I write political campaign content, including speeches, talking points, and social media content. I am especially skilled in crafting strategic bipartisan messaging, especially as related to issues in science and technology. I’d love to help you build a winning communications strategy – get in touch!
Public speaking
“Thank you so much for giving the workshop today! We had many attendees … and got feedback from them – they all loved it!” — Science Communication Workshop Organizer, McMaster University
I am available for paid speaking opportunities. Learn more here.
To contact me, click here.
Sheeva Azma 